Heliopan 69mm Circular Polarizer Multi-Coated (SH-PMC) Filter

One of the wow factors of this filter are the index markings on the edge of the filter ring. This allows you to hold the filter up to your eye, choose a point that you like for polarization, replace the filter on the camera and simply rotate the ring to the chosen mark.

If you re out walking on a lovely day - in the mountains or at the beach - and you want to get a fabulous shot of a cloud-filled sky or make the water seem more saturated, then a polarizer is the way to go. This filter is the best way to make the clouds stand out, increase or decrease the saturation of the ocean or increase or decrease the reflection off the water. You can also use this filter when shooting into glass or windows since it will, again, either increase or decrease reflections.

If you re shooting black and white and want to simulate a threatening storm, try throwing on a #25 Red filter. The vista will take on the appearance of an imminent, ominous storm.

Along with a UV or Skylight Filter, a polarizing filter should be a part of everyone s gear bag. It can turn a run-of-the-mill image into a stunning, creative photo by increasing color saturation.

Heliopan has been a leader in the filter industry since 1949. They are known for their high quality and production standards. Their slim mounts facilitate using them with wider angle lenses. Heliopan offers most of their filters with either their standard hard coating or with their industry leading SH-PMC 16 layer multi-coating that transmits over 99.5% of the light striking it on to the image plane for the lowest flare and greatest color saturation.

The reputation of Schott glass is world renowned. The high production standards combined with a sturdy brass filter ring make this filter hard to beat. It has a heft that is impressive. It may feel heavier but the benefit is in the construction and results. Not only is the glass exceptional but so is the seal between the ring and glass. Schott Glass used in the manufacture of this filter is legendary and synonymous with the highest standards of filter production.

SH-PMC is Heliopan s 16 layer multi-coating for their filters.

Circular polarizers are specifically designed for use with auto-focus SLR cameras (They will also work on manual systems without problems)

Fully calibrated to indicate the axis of polarization and the convenient markings make the filters very easy to use on non reflex and non ground glass focusing cameras

With the calibrations all that is necessary is to hold the filter up to the eye and rotate it until the desired effect is seen note the position of any number on the rim, mount the filter on the lens and rotate the mount until the selected number is in the same position as when the filter was held to the eye

The effect can be seen through the viewfinder and changed by rotating the filter

The filter factor varies according to how the filter is rotated and its orientation to the sun

Made of black anodized brass stock and have so little rim in front of the lens (5.4 mm) that they will not vignette with lenses as short as 21 mm

Heliopan filters are dyed in the mass and ground, polished and coated to the highest standards of the German optical industry

All Heliopan screw-in type and series size filters are mounted in precision black anodized brass rings to eliminate binding or cross threading and to ensure optimal alignment